Salzburg, City of Mozart

A world-famous Baroque gem

Elegant, sophisticated, and oh so charming - it can only be Salzburg. The city first gained worldwide renown as the home of Wolfgang Amadeus Mozart and later as the filming location for ‘The Sound of Music’. Stroll with HÖGL through the narrow streets of the Baroque old town and be enchanted by the City of Mozart’s flair.

View of Fortress Hohensalzburg from Kapitelplatz in Salzburg ©Tourismus Salzburg. Image: Breitegger Günter 

The heart of Salzburg: the Baroque old town

The best way to get to know Salzburg is to take a walk through the old town, half of which (to the left of the river) is a UNESCO World Heritage Site. In this historical centre, you can encounter numerous architectural masterpieces and landmarks without the need for a tour guide.
The magnificent mountains provide a dramatic backdrop to the city. Perched atop one of them is Fortress Hohensalzburg, built in 1077. Today, this famous landmark is a must-see for every visitor and can be reached either on foot or from the comfort of a cable car.

View of Salzburg’s old town from Mönchsberg, ©Tourismus Salzburg. Image: Breitegger Günter

In the narrow streets of the old town, you’ll also discover many small shops and factories still preserving traditional craftsmanship. Master bakers, furriers, liqueur producers, weavers and tailors still manufacture their products just as they did hundreds of years ago. Alongside these traditional and historical manufacturers, many modern fashion labels, international luxury brands and emerging young designers are also making their mark on the old town.

Wolfgang Amadeus Mozart: Salzburg's most famous export

Wolfgang Amadeus Mozart is inextricably linked with Salzburg, having composed over 350 of his works in his home city. His birthplace at Getreidegasse 9 is one of the most popular photo spots for visitors. The building now plays host to a modern permanent exhibition across three floors documenting the career of one of the world’s most influential and performed composers.

Mozart monument in Salzburg’s Mozartplatz © Tourismus Salzburg

Sweets for your sweets

The perfect souvenir from Salzburg? It has to be Mozartkugeln. These delicate chocolate balls with a marzipan filling are an absolute classic.

Mirabell Mozartkugel Salzburg ©Tourismus Salzburg

Following in the footsteps of ‘The Sound of Music’

Awarded five Oscars, the Hollywood film ‘The Sound of Music’ was filmed in Salzburg in 1965. So it’s no wonder that 300,000 fans of this popular film visit the city each year to see the original filming locations, such as the Mirabell Palace. As some of the locations are outside the city, visitors can also take a ‘Sound of Music’ bus tour. Strangely enough, although ‘The Sound of Music’ was an international hit, very few Austrians have actually seen the film.

Rose garden at Salzburg’s Mirabell Gardens © Tourismus Salzburg

HÖGL accompanies you through Salzburg

Stroll through the gardens of Mirabell Palace and experience the bustling streets of the old town in our summery lemon styles. Why not add a matching clutch, too? After all, you need a place to store your digital camera, entrance tickets and, of course, a Mozartkugel or two... ;-)
You might also be interested in
blog image

How to wear pumps?

One of the most heartfelt Russian fashion- and lifestyle-bloggers Irma (hey_irma) shares some outfit ideas and tips on how to wear pumps.

Read more
blog image

Sneakers & stripes

Cool and casual is the name of the game. 

Read more
blog image

Time for culture

Ji from The Classy Cloud looks stylish on her way to the opera. She is accompanied by her chic red Högl heels.

Read more