A visit to Stadelmann’s Jewellers
Love is in the details
For Silke Stadelmann, Högl shoes embody the very same values she wants to convey to her customers: quality, expertise and passion.
Our jewellers is a company steeped in tradition; it was founded by my husband’s great-grandfather in 1882. Since 2000, my husband and I have been the fourth generation to run the business, and we are very passionate about what we do.
Expertise and quality are hugely important to our business, from the purchasing of our jewellery to the loving care we put into our window displays. And the way we interact with our customers, in particular, really reflects our values. For me personally, it’s very important to embody and communicate these attributes to our customers.
That’s why Högl shoes have become a key element of my business look.
Time and time again, I find parallels between Högl shoes and our jewellery. Just like our watches, rings and necklaces, every shoe has a little touch of extravagance, and the loving attention to detail is plain to see. But at the same time, Högl shoes are wonderfully versatile and incredibly comfortable!
We always try to pass on a little piece of advice to our customers in the shop:
‘An accessory is only worth as much as the love with which it was chosen.’
I even have some of my favourite Högl shoes in different colours, just because they’re such a good fit and they lend any outfit a certain ‘je ne sais quoi’. My motto is: ‘If the shoe fits, buy it in every colour’!
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