Parisian girl’s style

Me and my Högl shoes.

Her life is all about fashion and design. Ina Assa is the creative director of the fashion label Mademoiselle Credo by Ina Assa and counts on comfy and extravagant shoes in her everyday life.

A professional stylist with big, curly hair, not very tall and always on the move. That’s how those who know me will describe me. My name is Ina Assa and after working 11 years in Paris as an accessories designer in some of the most famous houses like Paco Rabanne and Givenchy, I came back to Bulgaria. I’m currently the Head of Design of the Bulgarian National Television. Also, I am making a collection for the label Mademoiselle Credo by Ina Assa.
A picture with a painting - drawing by a designer
A drawing with many hairs and eyes

Strictly following Ines de la Fressange’s tips, (a former French model and a designer), I always have a pair of ballerina shoes at work or in the boot of my car.

What make, you are probably going to ask. Högl’s black ballerina shoes, of course.
A stylish classic that focusses on the essential
A classic business dress with ballerinas from Högl

Although I am not particularly tall, I can’t praise enough these ballerinas. Perhaps it’s because they take me back to the time when I used to live and work in Paris! After all, they are an integral part of any Parisian girl’s wardrobe.

Högl shoes saved the day more than once for me. I remember one situation last winter- it was heavy snowing and I had to go to the TV studio for an interview. I wore an elegant dress and red après boots. But fortunately, I had my Hogl shoes with me and they helped me save face and not ruin my reputation of an always - perfectly- styled lady. So in order to avoid such embarrassing situations, a girl should always have a pair of Hogl shoes by her side  I am changing, my style, too but comfortable shoes are constant. These pink Loafer-Pumps for example, they inspired me to dress up in a strikingly colourful and lively way.
Pumps in a bright color match the outfit in bright colors - pink.
these classic loafers with a block heel are a safe choise

Ina Assa
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