A new Högl store in Riga
Grand opening in Spice shopping centre
Customers, Högl fans and celebrities attended the opening party at the shopping centre.
Last Thursday, Högl opened a new store in Spice shopping centre, the largest shopping centre in the Latvian capital Riga. The celebration attracted many visitors to the mall, even including celebrities and dignitaries from the city.
Harald Winzer, Sales and Retail Managing Director for Högl shoe fashion GmbH, introduced the new spring/summer 2019 collection together with stylist Sonita Pāvuliņa, who was giving advice on choosing the perfect shoe designs from the range of seasonal trends. A physiotherapist was also there to explain what to bear in mind when buying the right shoe from an ergonomic point of view. There was a makeup area, in partnership with Douglas, where women could indulge in some pampering. The charming radio and TV presenter Diva Maija Rozite provided the highlight of the evening as DJ, setting the scene with music.
Managing Director Harald Winzer concludes: "For us, Spice is strategically a very important place where our customers and people with good fashion sense are welcomed as our guests. Högl shoes combine contemporary style and maximum comfort, and this is the kind of experience that we want to offer our customers in our new store: high quality and maximum wearability as well as the latest fashion trends."
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